Rakuten Advertising



Rakuten Advertising

Rakuten Advertising is a global technology company that specializes in providing marketing and advertising solutions to businesses. Working with Rakuten Advertising is a way for merchants to increase sales and publishers to increase revenue using affiliate marketing.

The company has their HQ in the U.S. but welcomes businesses from around the world to use its platform.

How Rakuten Advertising Works For Affiliates

Publishers can join Rakuten Advertising as an affiliate as a way to increase revenue for their digital business (such as a website, YouTube channel, social media profile etc). Once affiliates are signed up for the network they gain access to a variety of offers and campaigns from different merchants. Once approved, affiliates can choose the campaigns to promote on their website or through their social media channels.

Affiliates get started by signing up for a free publisher account. The sign-up process includes the requirement to submit information using a form including; visitors per month, the date the company was established, and the primary business model. Rakuten will then decide if the affiliate is eligible for an account.

How Rakuten Advertising Works For Merchants

Rakuten Advertising works for merchants (as the advertisers) looking to increase sales by connecting their brand with a network of publishers who can promote their products or services to a global audience.

Merchants can provide a variety of ad formats, such as; text links, banners, and product feeds, to showcase their products and services.

Advertisers get started by submitting a form with their company details so dialogue can be opened with Rakuten staff.

About The Company

Rakuten Advertising was founded in 19961https://www.linkedin.com/company/rakutenadvertising and is part of Rakuten Group, Inc. Today they’re one of the world’s leading internet service companies.

The company is headquartered in San Mateo, California, and has offices in 11 different countries.

The current CEO of Rakuten Advertising is Nick Stamos2https://rakutenadvertising.com/about/.

Beginners Guide

New to Rakuten Advertising? Read the beginner’s guide that explains critical information about the service including payout details.


The company website is rakutenadvertising.com where visitors can learn more about the services and create an account.


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This wiki page was last modified in January 2023.

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